Projects & Marketing
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Research  ·  Advertising  ·  Branding  ·  Digital  ·  AI  ·  Growth

Advertising and marketing, powered by market intelligence.

One connected system for research.

We integrate research, advertising, branding, digital experiences, SEO, content, AI automation and growth systems to turn market opportunities into business results.

Request a strategy conversation → Explore our work ↓
30+years of market research experience
US + LATAMbilingual, cross-market perspective
1 systemfrom research to execution
Market Research◆Advertising Strategy◆Brand Strategy◆Creative Design◆Digital Marketing◆SEO & Local Search◆AI & Automation◆Paid Media◆Market Research◆Advertising Strategy◆Brand Strategy◆Creative Design◆Digital Marketing◆SEO & Local Search◆AI & Automation◆Paid Media◆

Integrated capabilities

Everything a brand needs to understand, communicate and grow.

Research defines the opportunity. Strategy shapes the message. Creative earns attention. Technology turns experience into action. Six territories, one connected system.

01

Research & Market Intelligence

Qualitative and quantitative research, brand tracking and competitive intelligence that replace assumptions with evidence before budgets move.

Focus groups & interviewsSurveys & segmentationCompetitive analysisMarket entry
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02

Advertising & Brand Strategy

Positioning, messaging and campaign strategy built on the insight above, so every campaign has a reason to exist and a business problem to solve.

Advertising strategyBrand positioningCampaign platformsMessaging architecture
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03

Creative & Content

Visual systems, campaign creative and content that carry strategy into every touchpoint — from a trade-show booth to a social feed.

Creative directionAdvertising productionContent strategySocial media
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04

Digital Experiences

Websites, apps, PWAs and e-commerce built with real information architecture, mobile usability and conversion paths, not templates.

Web design & developmentUX / UIApps & PWAsE-commerce
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05

Media, SEO & Growth

Search visibility, paid media and digital marketing coordinated around the customer journey, measured against business outcomes.

SEO & local searchPaid search & socialDigital marketingAnalytics
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06

AI & Automation

Practical AI assistants, lead routing and CRM workflows that help the business respond faster without becoming a software project.

AI assistantsLead routingCRM automationOperational workflows
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A core differential

Thirty years of listening before recommending.

Market research is not a service we added — it is where Projects & Marketing started, across the United States and Latin America. It still shapes how every other capability is built.

Qualitative research

  • Focus groups & mini-groups
  • In-depth interviews
  • Ethnography & observation
  • Concept exploration
  • Customer experience

Quantitative research

  • Online & telephone surveys
  • Sampling & segmentation
  • Brand tracking
  • Market sizing
  • Awareness & preference studies

Strategic intelligence

  • Competitive analysis
  • Market entry
  • Customer journey mapping
  • Category analysis
  • Reporting & workshops

Quantitative research delivered for brands including

Bank of AmericaHallmarkAT&THome DepotVerizonEl JimadorAutoZoneFordBank of AmericaHallmarkAT&THome DepotVerizonEl JimadorAutoZoneFord

...and many more across the U.S. and Latin America.

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Selected work

Nine projects. Nine distinct challenges.

Real businesses. Real needs. Real solutions. See how strategy, brand, digital and technology move from ideas to execution.

9 projects · 9 real brands
lvconstructionllc.com
LV Construction
Website · Local SEO · Lead Generation

LV Construction
zetrun.com
ZETRUN
AI Platform · Strategy · Product

ZETRUN
projectsandmarketing.net/Crispy
CRISPY
Educational App · PWA · Gamification

CRISPY

See more sites →

How we work

A method, not a checklist.

01Discover — Research, audit and opportunity.+
We start by listening — market research, competitive review, a site or brand audit, and a clear read of where the real opportunity sits.
02Define — Positioning, strategy, metrics.+
Findings become a position, a strategy and the metrics that will define whether the work is actually moving the business.
03Design — Brand, creative, UX, content.+
Strategy takes visual and verbal form — identity, campaigns, interfaces and content built to be used, not just presented.
04Deliver — Build, launch, measure, optimize.+
We build and launch, then keep measuring — adjusting media, content and product decisions against what the data actually shows.

Experience

The advantage is not having more tools. It is knowing which problem we are solving.

Projects & Marketing comes from a discipline that requires listening, observing, measuring and understanding before recommending. That research logic now informs advertising, brand, websites, search visibility, campaigns and growth systems.

About →
30+years of market research experience
US / LATAMbilingual, cross-market perspective
1 systemresearch through execution, not disconnected vendors

Bring the challenge. We build the system.

Tell us what needs to move: perception, demand, visibility, conversion, operations or growth.

Start a conversation →